For the past 2 years, traveling has been restricted to mitigate the spread of the virus that has crippled economies worldwide.
The tourism industry suffered. I guess it's safe to say that we've moved past that turmoil, but the question is, how can we remind people about our place, our culture, and our heritage?
This pageant celebrates the Cordilleras and will reintroduce them to the world as one of the many objectives of The Ray-Casa Group, and is part of its efforts to promote tourism in the region.
There will be 40 candidates from 40 different countries competing for the crown on June 18 at the Baguio Convention Center.
In the weeks leading up to the final show, segments of the pageant will feature many tourist destinations here in CAR.
After a slow recovery, it's time to re-align our purpose and our goals, and that begins with this celebration.
Stanley Bawalan | Sine Cordillera